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Duff Morgan Citroën Has Been Awarded 'Ace Accreditation' by Citroën UK


We are very proud to announce that Duff Morgan Citroën has been awarded ‘ACE Accreditation’ by Citroën UK, as part of an international programme from the PSA Group.

Citroën UK awarded Duff Morgan, based in Norwich with ‘ACE Accreditation’ in light of recognition for the improvements made to their Aftersales division.

To achieve the accreditation, the Duff Morgan management team worked alongside Aftersales experts from Citroën UK. This was on a nine-month consultancy, coaching and training programme, to maximise key opportunities within their service department based on Whiffler Road.

Duff Morgan Citroën Has Been Awarded 'Ace Accreditation' by Citroën UK
Citroen Servicing

The programme covered everything from customer parking and onsite facilities, such as Wi-Fi availability and refreshments, as well as working in detail with the service team to optimise the standard of their reception and workshop processes. The aim being to ensure customers receive the best possible experience and value for money when visiting the Citroën dealership.

ACE Accreditation is a UK initiative that Citroën UK started in 2015. Driven by an international programme from the PSA Group, this initiative from Citroën UK ensures a high standard of Aftersales services are delivered to customers via their entire network of dealers.

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